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The Strategy Book.
- Format:
- Book
- Author/Creator:
- Mckeown, Max.
- Language:
- English
- Subjects (All):
- Strategic planning.
- Physical Description:
- 1 online resource (343 pages)
- Edition:
- 1st ed.
- Place of Publication:
- Harlow : Pearson Education, Limited, 2024.
- Summary:
- The Strategy Book by Max McKeown provides a comprehensive guide to understanding and implementing effective strategies in business and personal life. The book emphasizes the importance of strategic thinking, decision-making, and planning to shape the future and achieve desirable outcomes. It offers a range of tools and frameworks such as Speed Strategy, SWOT analysis, and Porter’s Five Forces to help individuals and teams enhance their strategic capabilities. The author aims to demystify strategy, making it accessible and actionable for business leaders, managers, and anyone interested in strategic success. With practical advice and real-world examples, the book is designed to be a valuable resource for improving strategic thinking and execution. Generated by AI.
- Contents:
- Cover Page
- Title
- Copyright
- Contents
- About the author
- First words
- Introduction
- What is strategy?
- Part 1 Your strategic self
- Shaping the future
- Thinking before you plan
- Becoming a strategic thinker
- Selling your strategy
- Part 2 Thinking like a strategist
- Reacting is as important as planning
- Taking risks (jump your uncertainty gaps)
- Looking over your shoulder
- Knowing where the grass (really) is greener
- Part 3 Creating your strategy
- Seeing the big picture
- Finding position, intention and direction
- Looking for advantages
- Making strategic decisions and choices
- Adapting to your competitive environment
- Part 4 Winning with strategy
- Winning strategy games
- Creating new markets
- Getting ahead of your strategic group
- Growing your business (again and again)
- Going global without going broke Generated by AI.
- Notes:
- Description based upon print version of record.$
- Description based on publisher supplied metadata and other sources.
- Part of the metadata in this record was created by AI, based on the text of the resource.
- ISBN:
- 9781292734712
- 129273471X
- OCLC:
- 1458763667
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