Sweet and deadly : how Coca-Cola spreads disinformation and makes us sick / Murray Carpenter

Format:

Book

Author/Creator:

Carpenter, Murray, author.

Language:

English

Subjects (All):

Coca Cola (Trademark).

Selling--Cola drinks.

Selling.

Cola drinks--Health aspects.

Cola drinks.

Physical Description:

1 online resource (365 pages)

Place of Publication:

Cambridge, Massachusetts ; London, England : The MIT Press, [2025]

Summary:

How Coca-Cola makes Americans sickand makes sure we don't know it. If we knew that Coca-Cola was among the deadliest products in our diet, would we continue drinking it in such great quantities The Coca-Cola Company has gone to extraordinary lengths to make sure we don't find out, as this damning expose makes patently clear. Marshaling the findings of extensive research and deep investigative reporting, Murray Carpenter describes in Sweet and Deadly the damage Coke does to America's health and the remarkable campaign of disinformation conducted by the company to keep consumers in the dark. Sugar-sweetened beverages are the single item in the American diet that most contributes to the epidemic of chronic disease in particular, obesity, type 2 diabetes, and cardiovascular disease and Coca-Cola is America's favorite sugar-sweetened beverage, by far. Carpenter details how the Coca-Cola corporation's sophisticated shadow network has masterfully spread disinformation for decades to hide the health risks of its product from consumers risks disproportionately borne by Black, brown, and low-income communities. Working from a playbook of obfuscation and pseudoscience that has worked well for other harmful products, from tobacco and trans fats to opioids, Coca-Cola has managed to maintain an aura of goodness and happiness. This eye-opening book finally and fully reveals the truth behind that aura.

Contents:

Prologue: sending the memo

Part I: Carb-o-nation

Part II: A balancing act, 2010-2015

Part III: Astroturf and taxes

Part IV: Coke in court

Part V: The noose tightens

Epilogue: Coke slips the noose.

Notes:

Includes bibliographical references and index.

Description based on publisher supplied metadata and other sources.

OCLC-licensed vendor bibliographic record.

ISBN:

0-262-38179-6

0-262-38178-8

OCLC:

1504816615