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Technology Enterprise Business Models : a Handbook for the Post Pandemic Era / Joosung J. Lee.

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Format:
Book
Author/Creator:
Lee, Joosung J., author.
Language:
English
Subjects (All):
Business--Data processing.
Business.
Physical Description:
1 online resource (65 pages)
Edition:
First edition.
Place of Publication:
Singapore : Bentham Science Publishers, [2023]
Summary:
In the wake of the transformative global events since 2020, the economic landscape has undergone profound changes. Adapting to the new paradigms brought about by the pandemic requires innovative business models that seamlessly blend technology and offer hybrid online-offline services. This handbook is an essential guide for students and entrepreneurs navigating this evolving landscape. It equips readers with the knowledge and tools to create value and design effective online-offline business models that cater to the demands of the post-pandemic era. Key Themes: Technology-Service Management: Explore the concept of servitization, relevant frameworks, and the latest servitization trends that are reshaping industries. Business Innovations: Learn how businesses have leveraged technology and service-oriented approaches to thrive during and after the pandemic. Customer-Centric Models: Discover how to create business models that prioritize customer needs and preferences, effectively bridging the online and offline realms. Value Innovation: Explore how the convergence of technology and services drives value creation and contributes to social welfare. Real-World Examples: Gain insights from exemplary cases of servitization, illustrating how businesses have successfully overcome crisis situations. In an era defined by rapid change and uncertainty, this book empowers readers to harness the potential of technology-driven service models. Whether you're a student seeking to understand these shifts or an entrepreneur looking to adapt and innovate, this resource provides invaluable insights and practical guidance for the post-pandemic business landscape.
Contents:
Cover
Title
Copyright
End User License Agreement
Contents
Preface
ACKNOWLEDGMENTS
Acknowledgements
Introduction to Technology-Service Management: Servitization, Frameworks, and Servitization Trends
INTRODUCTION: THE CONCEPT OF SERVITIZATION
BENEFITS OF SERVITIZATION
IDENTIFYING THE NEED FOR SERVITIZATION: YANDEX'S PSS
The Gap Model of Service Quality
1. Knowledge Gap
2. Policy Gap
3. Delivery Gap
4. Communication Gap
5. Customer Gap
THE SERVQUAL MODEL
TYPES OF SERVITIZATION
Product Oriented PSS: Product-Related Service (PRS) and Product-Related Advice (PRA)
Use Oriented PSS: Product Lease, Product Sharing / Renting, Product Pooling and Pay-Per-Service
Result Oriented: Outsourcing and Functional Result
CONCLUSION
REFERENCES
Technology-Service Business Innovations through the Pandemic Era
INTRODUCTION
SERVITIZATION: DIGITALIZATION AND SUSTAINABILITY TAKING OVER THE PANDEMIC
HEALTH- AND MEDICINE-RELATED INNOVATIONS
Telehealth: Virtual Platforms for Medical Consultations
Automated Diagnosis Platforms and Applications
Health Condition Tracking Software and Wearables
SERVITIZING MANUFACTURING INDUSTRY
SERVITIZATION TAKING THE NEXT STEP: CASES OF FITNESS, AND CLOTHING RETAIL INNOVATIONS
Clothing Virtual Transformation Boom
Virtual Workouts as the New Go-To Standard
Creating Customer-Oriented Online-Offline Business Models
CUSTOMER EXPERIENCE: UNDERSTANDING THE IMPORTANCE
SERVICE DESIGN: THE PRINCIPLES
SERVICE DESIGN: PROCESS AND FRAMEWORKS
Persona
Service Blueprint
Technology-Service Convergence for Value Innovation and Social Welfare
VALUE INNOVATION: UNDERSTANDING THE CONCEPT AND BACKGROUND.
VALUE INNOVATION: SHOWCASING ADVANTAGES THROUGH REAL-LIFE CASES
VALUE INNOVATION: IMPLEMENTING
HEALTHCARE VALUE AND SOCIAL INNOVATION: SOUTH KOREA'S CASE ON TRADITIONAL KOREAN MEDICINE VALUE INNOVATION
Exemplary Cases of Servitization for Overcoming Crisis
Coupang: E-Commerce Services Pandemic Boom
MY REAL TRIP: SHIFTING TRAVEL PLATFORMS FOCUS TO VIRTUAL &amp
DOMESTIC ROUTES
RIDI BOOKS: FORMING LONG-TERM CUSTOMER RELATIONSHIPS BASED ON PSS
Subject Index.
Notes:
Includes bibliographical references.
Description based on publisher supplied metadata and other sources.
Description based on print version record.
ISBN:
9789815179484
9815179489
OCLC:
1406409738

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