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Common Mistakes Companies Make in Market Research / with Sarah Weise.
- Format:
- Video
- Author/Creator:
- Weise, Sarah, speaker.
- Language:
- English
- Genre:
- Instructional films.
- Educational films.
- Physical Description:
- 1 online resource
- Place of Publication:
- Carpenteria, CA : linkedin.com, 2024.
- System Details:
- Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
- digital
- Summary:
- Avoid common market research mistakes and make business decisions based on data-driven insights.
- Explore the common pitfalls and mistakes that many companies encounter when conducting market research. Learn how biases, assumptions, and methodological errors can impact outcomes, and gain insights from real-world case studies to improve your market research practice and get better results that you can rely on to make business decisions. Instructor Sarah Weise covers common issues associated with research planning, recruiting, incentives, sampling, competitive benchmarking, survey and interview design, data analysis, and more.
- Participant:
- Presenter: Sarah Weise
- Notes:
- 10/17/202412:00:00AM
- Access Restriction:
- Restricted for use by site license.
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