1 option
Publicity department : Christmas : memos for schedules, store adverts, 1957.
The Transformation of Shopping: Department Stores, Social Change and Consumerism, 1830-1994 Available online
View online- Format:
- Book
- Language:
- English
- Subjects (All):
- John Wanamaker (Firm).
- Physical Description:
- 1 online resource.
- Production:
- [Place of production not identified : producer not identified], 1957.
- Summary:
- Christmas Catalogs - includes Gimbels, New Yorker, correspondence describing "Santa lane" display in detail, article on customer service in the toy department, clippings discussing methods of holiday promotion, checklist and article from "Department Store Economist", schedule for breaking down Holiday displays, Christmas display reference material, Correspondence regarding future Christmas schedules, catalog layout sketches.
- Notes:
- AMDigital Reference: 2188
- Collection: John Wanamaker collection; Series: Series II. Store records 1861-1986
- Title from publisher's website.
- Description based on publisher metadata (viewed June 26, 2024).
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