Strategy in practice : a practitioner's guide to strategic thinking / George Tovstiga.

Format:

Book

Author/Creator:

Tovstiga, George, author.

Language:

English

Subjects (All):

Strategic planning.

Physical Description:

1 online resource (299 p.)

Edition:

Third edition.

Place of Publication:

Chichester, England : Wiley, 2015.

Language Note:

English

Summary:

A practitioner-focused approach to strategy and real-world strategic thinking This 3rd edition has been revised and updated throughout to reflect the current thinking in strategy in view of the current economic and business climate. It questions how we are thinking differently about strategy now, in light of emerging from the global economic crisis. It includes new and updated case illustrations throughout, plus a new chapter on Strategy Execution and Performance Appraisal. Rigorously founded on current thinking and theoretical concepts in the field of strategic management, Strategy in Practice: * Provides the strategy practitioner with a systematic and insight-driven approach to strategic thinking * Establishes and translates the relevance of strategy theory to its application in the practice field * Leads you through the strategic thinking process, beginning with the formulation of compelling and clearly articulated strategic questions that set the scene for practical issues * Provides tools of strategic analysis in combination with informed intuition to understand the strategic landscape * Has additional online resources available for instructors

Contents:

Preface to the first edition

Preface to the second edition

Preface to the third edition

About the author

Introduction strategy in practice

Strategic thinking

Sense making and strategic insight

Insight-driven strategic analysis

Appendices:

Appendix A: Probing the strategic boundaries of the firm's unique competing space

Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks)

Index.

Notes:

Revised edition of the author's Strategy in practice, 2013.

Includes index.

Includes bibliographical references at the end of each chapters and index.

Description based on print version record.

ISBN:

1-119-16915-1

1-119-12167-1

1-119-12168-X

OCLC:

910159210