Successful business plan : secrets & strategies / Rhonda Abrams.

Format:

Book

Author/Creator:

Abrams, Rhonda, 1950- author.

Language:

English

Subjects (All):

Business planning.

New business enterprises--Management.

New business enterprises.

New business enterprises--Planning.

New business enterprises--Finance.

Marketing.

marketing.

Physical Description:

xxxii, 449 pages : color illustrations ; 28 cm

Edition:

8th edition.

Other Title:

Secrets and strategies

Place of Publication:

Palo Alto, California : PlanningShop, [2023]

Summary:

This updated eighth edition of Successful Business Plan includes expert help, worksheets to jumpstart the process, a sample business plan, tips on impressing funders, winning tips for competitions, secrets to successful crowdfunding, building a global business, and much more. This guide covers every aspect of a successful business plan, from business strategy, winning over investors or lenders, and much more.

Contents:

Starting the process. The successful business ; Getting your plan started ; Making your plan compelling

Business plan components. The executive summary ; Company description ; Industry analysis & trends ; Target market ; The competition ; Strategic position & risk assessment ; Marketing plan & sales strategy ; Operations ; Technology plan ; Management & organization ; Social responsibility & sustainability ; Development, milestones & exit plan ; The financials ; The plan's appendix

Putting the plan to work. Preparing, presenting & sending out your plan ; Looking for money ; Using your plan for classes & competitions ; Internal planning for existing businesses & corporations ; Time-saving tips

References & resources. Outline of a business plan ; Business terms glossary ; Funding sources ; Research sources ; Entrepreneurs' sources.

Notes:

Includes bibliographical references (pages 425-432) and index.

ISBN:

9781933895932

1933895934

OCLC:

1374494406