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Hold the Nuts : Ben & Jerry's Splits from Unilever / Kelsey Lawrence.
- Format:
- Book
- Author/Creator:
- Lawrence, Kelsey, author.
- Series:
- SAGE business cases.
- SAGE business cases
- Language:
- English
- Subjects (All):
- Ben & Jerry's (Firm)--Case studies.
- Ben & Jerry's (Firm).
- Social responsibility of business.
- Physical Description:
- 1 online resource
- Place of Publication:
- London : SAGE Publications: SAGE Business Cases Originals, 2024.
- Summary:
- Unilever recently announced the imminent spin-off of activist ice cream brand, Ben & Jerry's, which has been under Unilever's ownership since 2000. For Ben & Jerry's, this presents both opportunities and challenges, which this case examines and asks students to discuss.
- Notes:
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 9781071971123
- OCLC:
- 1450509403
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