1 option
The power of viral marketing / IE University.
- Format:
- Video
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Marketing.
- Viral marketing.
- Branding (Marketing).
- Word-of-mouth advertising.
- Internet marketing.
- Genre:
- Instructional films.
- Physical Description:
- 1 online resource (7 minutes)
- Place of Publication:
- Spain : IE University Publishing, 2021.
- Language Note:
- In English.
- System Details:
- video file
- Summary:
- In this video, Professor Moreno explains viral marketing, discussing its uses in the customer journey and providing tips for ensuring the success of viral marketing campaigns.
- Participant:
- Presenter: Pedro Moreno de los Rios.
- Notes:
- Title from resource description page (viewed October 04, 2024).
- OCLC:
- 1451751381
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