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Why do products fail? / IE University.
- Format:
- Video
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Marketing.
- Strategic planning.
- Branding (Marketing).
- Management.
- Business failures.
- Genre:
- Instructional films.
- Physical Description:
- 1 online resource (9 minutes)
- Other Title:
- Product : why do products fail?
- Place of Publication:
- Spain : IE University Publishing, 2021.
- Language Note:
- In English.
- System Details:
- video file
- Summary:
- In this video, Professor Rodriguez Baptista illustrates the most common reasons why products fail and outlines production and marketing strategies to help prevent failure.
- Participant:
- Presenter: Luis Rodriguez Baptista.
- Notes:
- Title from resource description page (viewed October 04, 2024).
- OCLC:
- 1451751365
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