My Account Log in

1 option

Display marketing : are your banners making a difference? / IE University.

Academic Video Online: Premium - United States Available online

View online
Format:
Video
Contributor:
IE Universidad, publisher.
Series:
Academic Video Online
Language:
English
Subjects (All):
Marketing.
Digital media.
Business.
Banners.
Genre:
Instructional films.
Physical Description:
1 online resource (6 minutes)
Place of Publication:
Spain : IE University Publishing, 2021.
Language Note:
In English.
System Details:
video file
Summary:
In this video, Professor Moreno discusses the pros and cons of display marketing, explaining its uses within the customer journey and offering tips and tricks to make banner ads more effective.
Participant:
Presenter: Pedro Moreno de los Rios.
Notes:
Title from resource description page (viewed October 04, 2024).
OCLC:
1451751179

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Library Catalog Using Articles+ Library Account