1 option
Fundamentals of digital marketing / Puneet Singh Bhatia.
- Format:
- Book
- Author/Creator:
- Bhatia, Puneet Singh, author.
- Language:
- English
- Subjects (All):
- Internet marketing.
- Marketing--Data processing.
- Marketing.
- Physical Description:
- 1 online resource (512 pages) : illustrations
- Edition:
- Third edition.
- Place of Publication:
- Uttar Pradesh, India : Pearson India Education Services Pvt Ltd, [2023]
- Summary:
- Established since its first edition, this book is primarily designed for learners in the field of finance and management across universities and institutes. The content approach devised is simple-to-difficult, keeping in mind first-time learners. Practicing managers—both in finance and non-finance areas—will find this book equally useful as it offers understanding and analysis of financial and accounting information.
- Notes:
- OCLC-licensed vendor bibliographic record.
- ISBN:
- 9789357054928
- OCLC:
- 1450305326
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.