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Entrevista con Rolando Ober, digital PMO lead de Pepe Jeans London. Parte I / IE University.
Academic Video Online: Premium - United States Available online
Academic Video Online: Premium - United States- Format:
- Video
- Language:
- Spanish
- Subjects (All):
- Management.
- Strategic planning.
- Branding (Marketing).
- Business enterprises.
- Genre:
- Instructional films.
- Physical Description:
- 1 online resource (9 minutes)
- Other Title:
- Gestion de talento en la era digital
- Place of Publication:
- Spain : IE University Publishing, 2019.
- Language Note:
- In Spanish.
- System Details:
- video file
- Summary:
- En este video, el Profesor Rodríguez entrevista a Rolando Ober, responsable de la oficina de transformación digital a nivel global del grupo Pepe Jeans, sobre cómo están llevando a cabo este proceso en sus distintas marcas. Rolando Ober explica que han tenido que diseñar una nueva organización transversal que rompa los silos entre departamentos y que busque sinergias entre las marcas.
- Participant:
- Presenter: Miguel Angel Rodriguez Munoz.
- Notes:
- Title from resource description page (viewed August 14, 2024).
- OCLC:
- 1467823364
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