Navigating the anchors / Somashekhar Krishnamani.

Format:

Book

Author/Creator:

Krishnamani, Somashekhar, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Negotiation in business--Case studies.

Negotiation in business.

Service industries--Case studies.

Service industries.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2024.

Summary:

This case deals with a negotiation situation between Mukesh, a first-generation entrepreneur, and Omni, a midsized company. Mukesh's mobile app business is very popular in a particular segment of the services industry. Mukesh feels that the valuation of his business is high and wants to sell it and use the money to invest in his second business. Omni operates in a related business, clocking high revenues, and seeks a mobile app that could help the company with its strategic growth. Omni has made nine acquisitions of software service firms over the past 2 years. Omni hired Rakesh, an investment banker and a negotiation expert, to drive the sale discussions with Mukesh. The detailed presentation and the anchoring tactic adopted by Omni make Mukesh defensive and uncomfortable. Mukesh must decide whether he should walk away from the table or counter Omni's tactics.

Notes:

Description based on XML content.

ISBN:

1-0719-3110-5

9781071931103

OCLC:

1417356911