My Account Log in

1 option

Moderna, Inc : protecting against corporate espionage / Joe Gray, Katie Turner, Kevin Mather.

Sage Business Cases 2024 Annual Collection Available online

View online
Format:
Book
Author/Creator:
Gray, Joe, author.
Turner, Katie, author.
Mather, Kevin, author.
Series:
SAGE business cases.
SAGE business cases
Language:
English
Subjects (All):
Communication in organizations--Case studies.
Communication in organizations.
Strategic planning--Case studies.
Strategic planning.
Decision making--Case studies.
Decision making.
Physical Description:
1 online resource : illustrations.
Place of Publication:
London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2022.
Summary:
We live in a world where large corporations operate in a matrix of highly competitive markets. Companies in the private biotechnology and pharmaceutical industry have resorted to corporate espionage to gain a competitive advantage. Moderna, Inc., the creator of a highly successful COVID-19 vaccine, has accused competitors, including BioNTech and Pfizer of data attacks conducted as a form of corporate espionage. Executives at Moderna are now faced with maintaining a balance between protecting public health and safeguarding its own research.
Notes:
Description based on XML content.
ISBN:
1-0719-3170-9
9781071931707
OCLC:
1417357586

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

Find

Home Release notes

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Find catalog Using Articles+ Using your account