Virtual artists are taking over, not : FN Meka gets signed and dropped in a week / Andrae Alexander.

Format:

Book

Author/Creator:

Alexander, Andrae, active 2024, author.

Zhao, Ziyin, author.

Series:

SAGE Business cases.

SAGE Business cases

Language:

English

Subjects (All):

Music trade--Technological innovations--History--21st century--Case studies.

Music trade.

Avatars (Virtual reality)--Case studies.

Avatars (Virtual reality).

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2024.

Summary:

This academic case study delves into the emergence of virtual characters within the music industry, focusing on the controversy surrounding FN Meka, a virtual rapper signed to Capitol Records. The study examines FN Meka's inception, rise, and subsequent downfall, shedding light on the intricate interplay between technology, cultural expression, and consumer behavior. FN Meka's journey from a successful virtual influencer to a controversial artist highlights the complexities of the modern music landscape and raises critical questions about authenticity, ownership, racial representation, and the ethical implications they present. The case study provides insights into the challenges and potential opportunities posed by virtual characters, offering a thought-provoking exploration of the evolving landscape of the music industry.

Notes:

Description based on XML content.

ISBN:

1-0719-4166-6

9781071941669

OCLC:

1417358657