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Not everyone's cup of coffee : does Starbucks have a bias problem? / Shreshthi Mehta.
- Format:
- Book
- Author/Creator:
- Mehta, Shreshthi, author.
- Series:
- SAGE business cases.
- SAGE business cases
- Language:
- English
- Subjects (All):
- Starbucks Coffee Company--Case studies.
- Starbucks Coffee Company.
- Diversity in the workplace--Case studies.
- Diversity in the workplace.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : SAGE Publications: SAGE Business Cases Originals, 2024.
- Summary:
- The coffeehouse chain Starbucks was in the news in 2022 when an African American customer went public with her experience and pictures of her coffee cup labeled "Monkey." This was not the first time the company faced issues of bias. A government report revealed ethnic, racial, and gender disparities in hiring and promotion practices. Over the past five years, Starbucks has developed a significant diversity and inclusion program. This case invites students to learn about corporate culture, cognitive bias, and some elements of diversity program failure and success. It challenges them to evaluate Starbucks' current Diversity and Inclusion program and suggest areas for improvement.
- Notes:
- Description based on XML content.
- ISBN:
- 1-0719-2877-5
- 9781071928776
- OCLC:
- 1417358157
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