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Live history : structuring innovation for an international theatre company / James Bowen.
- Format:
- Book
- Author/Creator:
- Bowen, James, 1962- author.
- Series:
- SAGE Business cases.
- SAGE Business cases
- Language:
- English
- Subjects (All):
- New business enterprises--Technological innovations--Case studies.
- New business enterprises.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : SAGE Publications: SAGE Business Cases Originals, 2024.
- Summary:
- A successful international startup theatre company in the arts must devise a formalized innovation structure around a creative process. During the recent COVID-19 pandemic, the theatre company needed to change their innovation process to account for dispersed employees. With theatre venues closed and gatherings of people not possible, a business model that assumes people could meet in person and interact is in peril. Without the possibly of in-person customer and employee events, both the revenue stream and collaboration process of Live History might not be possible and the company faces a disastrous and potential company-ending event. However, in the midst of the crisis, could this be an opportunity to formalize the creative process and make it more inclusive, dynamic, fast, and strategic?
- Notes:
- Description based on XML content.
- ISBN:
- 1-0719-2886-4
- 9781071928868
- OCLC:
- 1417357650
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