Win at all costs : inside Nike running and its culture of deception / Matt Hart.

Format:

Book

Author/Creator:

Hart, Matt, author.

Language:

English

Subjects (All):

Nike (Firm)--Corrupt practices.

Nike (Firm).

Nike (Firm). Oregon Project.

Salazar, Alberto, 1958-.

Salazar, Alberto.

Runners (Sports)--United States.

Runners (Sports).

Track and field--Corrupt practices.

Track and field.

Doping in sports--United States.

Doping in sports.

Sporting goods industry--Corrupt practices--United States.

Sporting goods industry.

Corruption.

United States.

Physical Description:

416 pages ; 24 cm

Edition:

First edition.

Place of Publication:

New York, NY : Dey St., an imprint of William Morrow, [2020]

Summary:

"Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program-the Nike Oregon Project. In May 2017, journalist Matt Hart received a USB drive containing a single file-a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world's best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertà-the Mafia-like code of silence about performance-enhancing drugs among those involved-and alerted the USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon. Combining sports drama and business exposé, Win at All Costs tells the full story of Nike's running program, uncovering a corporate win-at-all-costs culture"-- Provided by publisher.

Contents:

Prologue

The best feeling I've ever had in my life

Fort Knox west

What are you on?

Taking running off the back page

Just a coach doing the right thing

It won't be pretty

Nothing to lose

The cleanest

Loyalty over competency

You have no idea

Even dying won't keep him

Am I working for the Nike Mafia?

Let's run

I pay you to run

Did you have anything to confess?

Infused

Loophole Salazar

You're a nobody

Off track

Banned in Doha

Epilogue.

Notes:

Includes bibliographical references (pages [349]-399) and index.

Other Format:

Online version: Hart, Matt. Win at all costs.

ISBN:

9780062917775

0062917773

9780062917782

0062917781

OCLC:

1128100056