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FC Barcelona : history, politics and identity / edited by Jim O'Brien, Xavier Ginesta and Jordi de San Eugenio.

Taylor & Francis eBooks Complete Available online

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Format:
Book
Contributor:
O'Brien, Jim (Lecturer in journalism), editor.
Ginesta, Xavier, editor.
San Eugenio, Jordi de, editor.
Taylor & Francis eBooks
Language:
English
Subjects (All):
Futbol Club Barcelona--History.
Futbol Club Barcelona.
Soccer--Economic aspects.
Soccer.
Sports and globalization.
Physical Description:
1 online resource.
Place of Publication:
Abingdon, Oxon ; New York, N.Y. : Routledge, 2024.
Contents:
Part I: History and political culture
FC Barcelona, football, politics and culture: foundations and legacies / Jim O'Brien
The transformation of FC Barcelona from 'more than a club' to a global brand / Joan Esculies and Iwan Williams
FC Barcelona, governance, democracy and the commercial impulse: sriking the balance / Sean Hamil
Presidential politics in FC Barcelona and power in contemporary Catalonia / Albert Juncà Pujol and Joel Rookwood
Politics, identity, capitalism and desire: an anthropologist reports from camp Nou / Mariann Vaczi
Part II: Media, cultures, and identities
Folklore, narratives and metanarratives: the commodification of FC Barcelona's storytelling / Joaquín Marín Montín and Paula Bianchi
FC Barcelona and media representations: Scottish perspectives / Raymond Boyle
A historical perspective on fan cultures at FC Barcelona: spectators, supporters and hooligans / Carles Viñas
FC Barcelona and digital communication in the twenty-first century: strategy, values and entertainment in a brave new world / Guillermo Sanahuja Peris, Eva Breva Franch and Santiago Mayorga Escalada
Part III: Brands and commodities
Studying FC Barcelona as a corporate body: how to become a global entertainment multinational in the post-COVID era / Xavier Ginesta, Enric Ordeix and Gregory Payne
Sport diplomacy and sport place branding in the metropolitan, national and international space: promoting FC Barcelona and Catalonia
Xavier Ginesta, Jordi de San Eugenio and Gema Lobillo Mora
FC Barcelona and the European super league: necessity and desire / Jordi Badia Perea, Santiago Giraldo Luque and Cristina Fernández Rovira
Part IV: FC Barcelona and its international markets / Lionel Messi as a global icon: the player as personal brand in the history of FC Barcelona / Nahuel Ivan Faedo and Montse Corrius
FC Barcelona and the Mmiddle Eastern, Chinese and Asian markets: Eastern frontiers / Carlos Pulleiro Méndez and Fernando Gutiérrez Chico
FC Barcelona in the United States: s Situational assemblage / David L. Andrews, Francesc Solanellas, Junbin Yang and Brandon Wallace
FC Barcelona and Africa: the blind spot of corporate communication / Raúl Martínez Corcuera and Max Mauro.
Notes:
Includes bibliographical references and index.
Electronic reproduction. London Available via World Wide Web.
Description based on print version record.
Other Format:
Online version: FC Barcelona
ISBN:
9781040013526 (electronic bk.)
104001352X (electronic bk.)
Publisher Number:
40032356373
Access Restriction:
Restricted for use by site license.

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