The 90 Day Brand Plan : How to Unleash Your Personal Brand to Dominate the Competition and Scale Your Business.

Format:

Book

Author/Creator:

Walker, Dain.

Language:

English

Subjects (All):

Branding (Marketing).

Personal equation.

Physical Description:

1 online resource (158 pages)

Edition:

1st ed.

Place of Publication:

Newark : John Wiley & Sons, Incorporated, 2024.

Summary:

This book, 'The 90 Day Brand Plan' by Dain Walker, is a comprehensive guide on personal branding and brand development. It offers strategies for individuals looking to establish a significant presence in competitive markets. The author shares insights from his experiences in transforming brands, emphasizing the importance of personal branding in achieving professional success. The book is aimed at entrepreneurs, marketers, and anyone interested in elevating their brand. Through practical advice and real-world examples, Walker guides readers on a 90-day journey to enhance their personal brand and outshine the competition. This work is intended for professionals seeking to leverage their personal brand for business growth. Generated by AI.

Contents:

Cover

Title Page

Copyright Page

Contents

Thank You

Chapter 1 Personal Brands Fill Stands

Personal Branding Versus Company Branding

Make Your Mark

Do It in 90 Days

Conquer Procrastination

Exercise: Imagine Your Future Self

Chapter Summary

Chapter 2 Leave Your Comfort Zone

Finding My Basement

Starting from My Basement

Just Start

Exercise: Cast Your Future Self

Chapter 3 Slay the Time Vampires

The Campfire-to-Empire Framework

Establish Consistency

Scout the Landscape

Your 90-Day Tool Kit

Slay Your Vampires

Boost Your Amplifiers

Exercise: Check Your Tool Kit

The 90-Day Mindset

Exercise: Establish Your Mindset

Chapter 4 Scout Industries, Model People

Study Like a Student

Model the Greats

Embrace Adaptability

Exercise: Model Like a Nerd

Chapter 5 Get Good Throwing Wood

Maintain Your Messaging

Weather the Seasons

Winter

Spring

Summer

Fall

Build Your Tribe

What Makes Your Tribe Valuable

How Your Tribe Engages with Your Campfire

Cater to Your Tribe

Exercise: Carve Out a Wood Pile

Chapter 6 Master the Smoke Signals

Work Five Themes

Where to Start

When to Pivot

Pivot Till You Find It

Explore and Expand

Go Viral

Study the Six Smoke Signals

Master the Six Smoke Signals

Grab and HOLD

Exercise: Experiment Madly

Chapter 7 Give Value, Earn Loyalty

Give Value, Earn Loyalty

Earn Every Plank

The Three Hurdles of Trust

Build Your Credibility

Cultivate Your Relevance

Establish Your Reliability

Exercise: Plot Out Your Content Value

Chapter 8 Find Cows, Cook Meat

Build Your Three Pillars

Credibility

Relevance

Reliability.

Monetize Your Product

Identify Candidates

Exercise: Seek Out Your Cash Cow

Craft Your Cash Cow

MEAT

M = Mold Your Product

E = Execute Your Product

A = Accelerate Your Production

T = Transform Your Product

Exercise: Levels of Language

Chapter 9 Command Momentum, Collect Money

Maintain Your Momentum

Understand Your Market

Perfect Your Pitch

Take Stock and Stay Smart

Grow Organically

Expand Your Offerings

Pitch Your Village

Price Your Pitch

Exercise: Product or Service Price Progression

Chapter 10 Blueprint Your Future Empire

Identify Your Tribe's Means

Prepare Your Empire's Menu

Taste Tester (Freemium)

Appetizer (Hooks)

Main Course (Primary Moneymaker)

Side Dishes (Add-Ons+ Upsells)

Dessert (Top-Tier)

Blueprint Your Empire

Exercise: Your Future Empire Blueprint

Chapter 11 Import and Export Yourself

Access Roads

Sponsorships

Partnerships

Features

Affiliates

The Rent-a-Tribe Effect

Networking

Create a Pitch Deck

Just Fucking Decide

In Conclusion

Exercise: Build Your Access Roads

Chapter 12 Your 90 Day Brand Plan

How to Just Start

Post Content Every Day for 90 Days

Make a Rule: For Each Day's Post, Reply to Every Comment You Get-on That Same Day

Make a Rule: Respond Thoughtfully to Each DM You Get-on the Same Day You Get It

Start at Least One Access Road Every Single Day

Spend 15 Minutes Intensively Learning About Something Related to What Your Content Is About

Exercise Your Body Every Day

My First 90 Days Schedule

Notes

Chapter 1

Chapter 2

Chapter 8

Appendix

FAQs

Index

EULA.

Notes:

Description based on publisher supplied metadata and other sources.

Part of the metadata in this record was created by AI, based on the text of the resource.

ISBN:

9781394221103

139422110X

OCLC:

1432598879