1 option
Event Evaluation : Theory and Methods for Event Management and Tourism.
- Format:
- Book
- Author/Creator:
- Getz, Donald.
- Series:
- Events Management Theory and Methods
- Language:
- English
- Physical Description:
- 1 online resource (190 pages)
- Edition:
- 1st ed.
- Place of Publication:
- Oxford : Goodfellow Publishers, Limited, 2018.
- Summary:
- This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects.
- Notes:
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 9781911396628
- 1911396625
- OCLC:
- 1035288316
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.