Internal communications and employee engagement : a case study book / edited by Nance McCown, [and three others].

Format:

Book

Author/Creator:

McCown, Nance, Editor.

Contributor:

McCown, Nance, editor.

Language:

English

Subjects (All):

Communication in organizations--Case studies.

Communication in organizations.

Physical Description:

1 online resource (392 pages)

Edition:

1

Place of Publication:

Taylor and Francis 2023

Summary:

This book aims to explore the connection between internal communication and employee engagement in both educational and business settings. Through the collection of chapters contributed by leading public relations, communication, and management scholars as well as seasoned practitioners, readers will gain new insights into current issues in internal communication and employee engagement through a series of real-world case studies analyzing current issues and offering best practices in internal communication and employee engagement in specific industry and organization settings. Learning outcomes and discussion questions for both classroom use and business strategizing round out each chapter, providing a springboard to further inquiry, research, and initiative development in these intricately intertwined areas so crucial to employee satisfaction and organizational success. This makes Internal Communications and Employee Engagement an ideal resource for the intended audience of scholars, students, internal communication managers, and organizational leaders

Contents:

Half-Title Page Contributors Introduction Section I Leadership and Trust Section II Organizational Change Section III Internal Issues and Crises Section IV Employee Activism Section V Internal Communication and Emerging Technologies Section VI Internal CSR/CSA Section VII Diversity, Equity, and Inclusion Section VIII Remote Work, Flexible Work, and Work-Life Integration Section IX Internal Communication and Engagement in a Global Context

Notes:

Includes index.

Description based on print version record.

ISBN:

9781003195580

100319558X

9781000859126

1000859126

OCLC:

1352248481