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Keeping innovative projects aligned with strategy / Ard-Pieter de Man, Anna Plotnikova, Ludwig Hoeksema.
- Format:
- Book
- Author/Creator:
- Man, Adrianus Pieter de, 1967- author.
- Plotnikova, Anna, author.
- Hoeksema, Ludwig H., author.
- Language:
- English
- Subjects (All):
- Strategic planning.
- New products.
- Physical Description:
- 1 online resource (5 pages)
- Edition:
- [First edition].
- Place of Publication:
- [Cambridge, Massachusetts] : MIT Sloan Management Review, 2024.
- Summary:
- Companies that encourage teams to move fast and experiment must take care that new initiatives get sufficient oversight and remain aligned with the overall corporate strategy. Some have established a portfolio team made up of top executives to monitor and adjust the mix of fledgling projects that might fall outside of existing corporate structures like R&D or business lines.
- Notes:
- OCLC-licensed vendor bibliographic record.
- Reprint #65339.
- OCLC:
- 1430227560
- Publisher Number:
- 53863MIT65339
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