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How collaboration needs change from mind to marketplace : identify and pursue truly novel concepts by helping the innovators in your organization collaborate in the right ways at the right times / Jill E. Perry-Smith.
- Format:
- Book
- Author/Creator:
- Perry-Smith, Jill E., author.
- Language:
- English
- Subjects (All):
- New products--Management.
- New products.
- Physical Description:
- 1 online resource (9 pages) : illustrations
- Edition:
- [First edition].
- Place of Publication:
- [Place of publication not identified] : MIT Sloan Management Review, 2021.
- Summary:
- Most novel ideas either stall out at some point in product development or lose their originality before they make it to the marketplace. How do you defy those odds? By helping your organization's innovators adapt their collaborative behavior to support ideas wherever they are in their journey. Each stage of that journey -- idea generation, concept elaboration, internal promotion, and implementation -- has its own set of collaborative needs. Here's how to meet them.
- Notes:
- OCLC-licensed vendor bibliographic record.
- OCLC:
- 1297830040
- Publisher Number:
- 53863MIT63206
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