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Recommendation engines and mobile gaming / Bysshe Easton, Thomas Dobbs.

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Conference/Event
Video
Author/Creator:
Easton, Bysshe, onscreen presenter.
Contributor:
Dobbs, Thomas, onscreen presenter.
Conference Name:
O'Reilly Strata Data Conference (2019 : San Francisco, Calif.)
Language:
English
Subjects (All):
Recommender systems (Information filtering).
Mobile games.
Physical Description:
1 online resource (1 streaming video file (40 min., 36 sec.)) : digital, sound, color
Place of Publication:
[Place of publication not identified] : O'Reilly Media, 2019.
Summary:
"Bysshe Easton and Thomas Dobbs explain how KIXEYE [a developer of complex mobile strategy games] used hybrid recommendation engine techniques to create personalized in-app purchase recommendations for its customers, resulting in a 20%+ lift in user revenue. Along the way, they cover some parallelization techniques the company used to nearly eliminate scaling issues. This session was recorded at the 2019 O'Reilly Strata Data Conference in San Francisco."--Resource description page.
Participant:
Presenters, Bysshe Easton, Thomas Dobbs.
Notes:
Title from resource description page (Safari, viewed February 3, 2020).
OCLC:
1138875691

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