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Finding the value in social business / by Gerald C. Kane [and three others].

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
Kane, Gerald C., author.
Contributor:
Massachusetts Institute of Technology.
Language:
English
Subjects (All):
Social media--Marketing.
Social media.
Internet marketing.
Physical Description:
1 online resource (1 volume) : illustrations
Contained In:
MIT Sloan Management Review. Vol. 55, no. 3, Spring 2014.
Place of Publication:
Cambridge, MA : MIT, 2014.
Notes:
Description based on online resource; title from cover page (Safari, viewed April 27, 2015).
Includes bibliographical references.
OCLC:
908405041

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