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How to identify the best customers for your business / Frank V. Cespedes, James P. Dougherty and Ben S. Skinner III.
- Format:
- Book
- Author/Creator:
- Cespedes, Frank V., author.
- Dougherty, James P., author.
- Skinner, Ben S., author.
- Language:
- English
- Subjects (All):
- Customer relations.
- Consumer satisfaction.
- Physical Description:
- 1 online resource (1 volume) : illustrations
- Contained In:
- Sloan MIT management review Vol. 54 No. 2 (Winter 2013)
- Place of Publication:
- Cambridge, MA : MIT Sloan Management Review, [2012]
- Notes:
- Description based on online resource; title from title page (Safari, viewed May 7, 2015).
- "Reprint number 54215."
- Includes bibliographical references.
- OCLC:
- 909780199
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