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Lessons from Hollywood: a new approach to funding R&D : Companies find it challenging to justify long-term, risky R&D investments, particularly in science-based fields such as biotechnology. Maybe it's time to consider a different financing model / Andrew W. Lo, Gary P. Pisano.
- Format:
- Book
- Author/Creator:
- Lo, Andrew W. (Andrew Wen-Chuan), author.
- Pisano, Gary P., author.
- Language:
- English
- Subjects (All):
- Research and development projects--Finance.
- Research and development projects.
- Physical Description:
- 1 online resource (1 volume)
- Place of Publication:
- [Massachusetts] : Massachusetts Institute of Technology, [2016]
- Notes:
- Description based on online resource; title from title page (viewed March 7, 2016).
- "Reprint #57209."
- From MIT Sloan Management Review, Vol. 57, no. 2 (Winter 2016).
- Includes bibliographical references.
- OCLC:
- 944177913
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