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The upside to large competitors / by Neeru Paharia, Anat Keinan and Jill Avery.

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
Paharia, Neeru, author.
Keinan, Anat, author.
Avery, Jill, author.
Contributor:
Massachusetts Institute of Technology.
Language:
English
Subjects (All):
Marketing.
Competition.
Commerce.
Physical Description:
1 online resource (1 volume)
Contained In:
MIT Sloan management review. Vol. 56, no. 1, Fall 2014.
Place of Publication:
Cambridge, MA : MIT, 2014.
Notes:
Description based on online resource; title from cover page (Safari, viewed May 5, 2015).
OCLC:
908852509

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