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The real lessons from Kodak's decline : Eastman Kodak is often mischaracterized as a company whose managers didn't recognize soon enough that digital technology would decimate its traditional business. However, what really happened at Kodak is much more complicated -- and instructive / Willy Shih.
- Format:
- Book
- Author/Creator:
- Shih, Willy C., author.
- Caplice, Christopher George, 1961- author.
- Sheffi, Yosef, 1948- author.
- Language:
- English
- Subjects (All):
- Business planning.
- Decision making.
- Eastman Kodak Company.
- Physical Description:
- 1 online resource (1 volume)
- Place of Publication:
- [Place of publication not identified] : MIT Sloan Management Review, [2016]
- Notes:
- Description based on online resource; title from cover (viewed September 9, 2016).
- Date of publication suggested by the text.
- "Reprint #57420."
- OCLC:
- 958144945
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