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Profiling.

SAGE Knowledge Video: Media and Communication Collection 2020 Available online

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Format:
Video
Contributor:
McStay, Andrew, 1975- on-screen presenter.
Series:
SAGE video shorts.
SAGE video shorts
Language:
English
Subjects (All):
Social surveys.
Quantitative research.
Consumer profiling.
Genre:
Nonfiction television programs.
Internet videos.
Physical Description:
1 online resource (1 video file (1 min., 3 sec.)) : sound, colour.
Place of Publication:
London, United Kingdom : SAGE Publications Ltd., 2015.
Language Note:
Closed-captions in English.
Summary:
Profiling is a means by which categories are constructed for advertising, marketing and state surveillance. Current digital technology has expedited and improved this process greatly.
Participant:
Presenter, Andrew McStay Ph.D.
Notes:
Description based on online resource; title from home page (viewed on June 10, 2015).
ISBN:
1-4739-4184-9
9781473941847
OCLC:
1001324490

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