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Audience and reception studies for TV and brands.

SAGE Knowledge Video: Media and Communication Collection 2020 Available online

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Format:
Video
Contributor:
Windalls, Joel, on-screen presenter.
Series:
SAGE video in practice.
SAGE video in practice
Language:
English
Subjects (All):
Online social networks--Economic aspects.
Online social networks.
Internet marketing.
Television viewers.
Genre:
Nonfiction television programs.
Internet videos.
Physical Description:
1 online resource (1 video file (11 min., 1 sec.)) : sound, colour.
Place of Publication:
London, United Kingdom : SAGE Publications Ltd., 2015.
Language Note:
Closed-captions in English.
Summary:
Joel Windalls, a manager at a social media researching organization, explains how his company uses the internet to affect marketing campaigns.
Participant:
On-screen presenter, Joel Windalls.
Notes:
Description based on online resource; title from home page (viewed on July 7, 2015).
ISBN:
1-4739-3687-X
9781473936874
OCLC:
1001336712

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