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Sentiment.

SAGE Knowledge Video: Media and Communication Collection 2020 Available online

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Format:
Video
Contributor:
Junaid, Osman, on-screen presenter.
Series:
SAGE video shorts.
SAGE video shorts
Language:
English
Subjects (All):
Customer relations.
Product management.
Genre:
Nonfiction television programs.
Internet videos.
Physical Description:
1 online resource (1 video file (32 sec.)) : sound, colour.
Place of Publication:
London, United Kingdom : SAGE Publications Ltd., 2015.
Language Note:
Closed-captions in English.
Summary:
Sentiment is an important aspect of customer feedback, especially via social media, because it allows companies to directly experience how customers feel about their brands, products or services.
Participant:
Presenter, Osman Junaid.
Notes:
Description based on online resource; title from home page (viewed on June 10, 2015).
ISBN:
1-4739-4172-5
9781473941724
OCLC:
1001327389

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