Wine tourism : moving beyond the cellar door? / guest editors, Colin Michael Hall and Girish Prayag.
- Format:
-
- Contributor:
-
- Series:
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- International Journal of Wine Business Research, 1751-1062 ; Volume 29, Number 4
- Language:
- English
- Subjects (All):
-
- Physical Description:
- 1 online resource (169 pages).
- Edition:
- 1st ed.
- Place of Publication:
- [Place of publication not identified] : Emerald Publishing Limited, 2017.
- Contents:
-
- Cover
- EDITORIAL ADVISORY BOARD
- Guest editorial
- Using push-pull winescape attributes to model Australian wine tourist segmentation
- Where to visit, what to drink? A cross-national perspective on wine estate brand personalities
- Benchmarking wine tourism destinations - the case of Bulgaria
- The relationship between involvement, destination emotions and place attachment in the Porto wine cellars
- Wine tourist valuation of information sources: the role of prior travel
- Wine prestige and experience in enhancing relationship quality and outcomes
- Wine tourism signage programs in the USA
- Strategic profiling and the value of wine &
- tourism initiatives.
- Notes:
- Description based on print version record.
- ISBN:
- 1-78754-590-3
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