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The Steve Jobs way : iLeadership for a new generation / Jay Elliot ; with William L. Simon.
- Format:
- Book
- Author/Creator:
- Elliot, Jay.
- Language:
- English
- Subjects (All):
- Jobs, Steve, 1955-2011.
- Jobs, Steve.
- Apple Computer, Inc--History.
- Apple Computer, Inc.
- Computer engineers--United States--Biography.
- Computer engineers.
- Businesspeople--United States--Biography.
- Businesspeople.
- Computer industry--United States--History.
- Computer industry.
- Physical Description:
- 1 online resource (257 p.)
- Edition:
- 1st ed.
- Place of Publication:
- New York : Vanguard Press, c2011.
- Language Note:
- English
- Summary:
- Senior Vice President of Apple Computer shows Steve Jobs's innovative management style and techniques, and how they can be translated to any business.
- Contents:
- Contents; Author's Note; Prologue; PART I PRODUCT CZAR; 1 Passion for the Product; 2 Success Is in the Details; PART II TALENT RULES; 3 Teaming; 4 Tapping Talent; 5 Rewards forthe Pirates; PART III TEAM SPORTS; 6 The Product-Driven Organization; 7 Maintaining Momentum; 8 Recovery; 9 Holistic Product Development; 10 Evangelizing Innovation; PART IV BECOMING COOL: A DIFFERENTVIEW OF SELLING; 11 The Door Opener; 12 Riding the Retail Juggernaut; 13 Achieving the Definition of Cool; PART V ON BECOMING STEVIAN; 14 In His Footsteps; A Letter to Steve; Acknowledgments; Notes
- Notes:
- Description based upon print version of record.
- Includes bibliographical references (p. 239-242).
- ISBN:
- 1-283-07349-8
- 9786613073495
- 1-59315-664-2
- OCLC:
- 712016021
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