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Retail management / Suja R. Nair.

Ebook Central College Complete Available online

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Format:
Book
Author/Creator:
Nair, Suja R.
Language:
English
Subjects (All):
Retail trade--Management.
Retail trade.
Physical Description:
1 online resource (489 p.)
Edition:
Rev. ed.
Place of Publication:
Mumbai [India] : Himalaya Pub. House, 2009.
Language Note:
English
Contents:
pt. 1. Introduction and role of research in retailing
pt. 2. Planning and other management functions
pt. 3. Stores management and information technology
pt. 4. Supply chain, customer services and relationship management
pt. 5. Management of woes, franchising, brand and malls
pt. 6. Cases.
Notes:
Bibliographic Level Mode of Issuance: Monograph
ISBN:
1-64287-629-1
1-282-80179-1
9786612801792
600-00-2862-8
1-4416-6149-2
OCLC:
681721993

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