Emerging markets : exploring the diversity of theories, practices, and applications / guest editors, Dr. Keith Perks and Dr. Phani Tej Adidam.

Format:

Book

Contributor:

Perks, Keith, editor.

Adidam, Phani Tej, editor.

Series:

International Journal of Emerging Markets: Volume 9, Issue 3

International Journal of Emerging Markets, 1746-8809 ; Volume 9, Number 3

Language:

English

Subjects (All):

Developing countries--Economic conditions.

Developing countries.

Physical Description:

1 online resource (87 p.)

Place of Publication:

Bradford, [England] : Emerald Insight, 2014.

Language Note:

English

Summary:

The articles in this ebook of the International Journal of Emerging Markets are a selection of the best papers from the International Management Research Academy (IMRA www.imraweb.org) 2012 conference held in London in May 2012. This conference was dedicated to research carried out by scholars located in emerging markets from regions across the world. The papers represent a cross section of studies from three regions; Eastern Europe; Africa and Asia. The theme of the conference was: Emerging Markets and the New Dynamics of Management. Emerging markets are diverse in terms of their political ec

Contents:

Cover; Editorial advisory and review boards; Introduction to the Special Issue - Emerging markets: exploring the diversity of theories, practices and applications; To understand EMNEs a dynamic IB contingency theory is called for; Strategy development processes in Central and Eastern Europe: a cross-regional perspective; Marketing to the "middle of the pyramid" in emerging markets using a social network perspective; Africa as a source location: literature review and implications; Institutional entrepreneurs on opportunity formation and exploitation in strategic new industry

Notes:

Description based upon print version of record.

Includes bibliographical references.

Description based on online resource; title from PDF title page (ebrary, viewed November 18, 2014).

ISBN:

1-78350-960-0