1 option
LinkedIn : Tell Your Story, Land the Job.
- Format:
- Book
- Author/Creator:
- Norman, Jeff.
- Language:
- English
- Subjects (All):
- Career development.
- Business networks.
- Physical Description:
- 1 online resource (117 pages)
- Edition:
- 1st ed.
- Other Title:
- Place of Publication:
- Naperville : Callisto Media Inc., 2015.
- Summary:
- This book provides a comprehensive guide to using LinkedIn effectively for career advancement, business networking, and professional development. It covers the creation of a strong personal profile, the use of company pages, and the benefits of joining and participating in LinkedIn groups. The book also delves into strategies for searching for jobs, optimizing profiles with keywords, and making meaningful connections within the network. Aimed at job seekers, business professionals, and marketers, the book offers practical advice on leveraging LinkedIn's tools to enhance one's professional presence and achieve career goals. Generated by AI.
- Contents:
- Intro
- Cover Page
- Title Page
- Copyright Page
- Contents
- Chapter 1: What is LinkedIn?
- What is LinkedIn?
- LinkedIn Skeptics: Why Do You Need to Be on the Network Anyway?
- LinkedIn vs. Other Social Networks
- LinkedIn's Value for Job Seekers
- LinkedIn's Value for Businesses, Marketers, and Sales Pros
- Paid vs. Free Accounts on LinkedIn
- The Top Nine LinkedIn Tools to Explore
- Chapter 2: A Strong Personal Profile
- A Tour of Your Personal Profile Page
- The Start to an Exceptional LinkedIn Profile
- What's in a Name?
- Make Sure the Camera Loves You
- Writing a Headline that Pops
- Location, Location, and … Industry!
- How Contacts Get in Touch with You
- The Value of Your Projects on LinkedIn
- Privacy Settings: Can You Be Too Public?
- Beefing Up Your Resumé Through "Experience"
- The Importance of the Summary Section
- Additional Profile Sections to Explore
- Don't Forget to Include a Recommendation (or Two, or Three)!
- Skillfully Select Your Skills &
- Endorsements
- Maximize Your Profile with Media
- Final Thoughts
- Chapter 3: Company Pages
- Is a Company Page Right for Me?
- Company Page vs. Personal Profile
- Company Page Basics
- How to Create a Company Page
- How to Add Content to a Company Page
- Adding a Company Page Banner
- Careers Tab
- Showcase Pages
- How to Create a Standout Company Page
- Field a Company Page Go-To Team in Your Company
- Employ Excellent Branding
- Inspire Engagement with Your Followers
- Define Your Ideal Customers and Their Needs
- Take Advantage of Video
- Create a "Follow Us" Button for Your Company Website
- Examples of Great LinkedIn Company Pages, Showcase Pages, and Career Tabs
- Company Pages
- Career Tabs
- Chapter 4: Groups
- LinkedIn Groups 101
- Why Do Groups Matter on LinkedIn?.
- What Can I Accomplish through LinkedIn Groups?
- How Many Groups Should I Join?
- Should I Receive or Opt Out of Group E-mails?
- Which Types of Groups are Right for Me?
- How Do I Find My Best Groups?
- LinkedIn Group Use Basics
- The First Three Steps After Joining a Group
- Posting to LinkedIn Groups
- Conducting Successful Group Searches and Finding the Most Valuable Group Members
- Tools for Finding Great Group Material
- Should I Start My Own LinkedIn Group?
- Using LinkedIn Groups for Great Results
- How to Use Groups for Amazing Networking
- How to Use Groups to Find a Job
- How to Use Groups to Generate Sales Leads
- Groups to Consider Joining
- The 14 Best LinkedIn Groups for Job Seekers
- The 15 Best Groups for Entrepreneurs and Business Professionals
- Chapter 5: Searching
- How Keywords Work on LinkedIn
- How to Keyword-Optimize Your Profile in Two Steps
- How to Keyword-Optimize Your Company Page in Three Steps
- Keyword Optimization for Job Searching
- Company Searching
- How to Search for and Nurture Potential Customers
- How to Search for a Job
- Openly Hunting for a Job?
- Job Searching Under the Radar?
- Advanced People Search
- The LinkedIn Job Search App
- Chapter 6: Connecting
- How to Import My Contacts on LinkedIn
- Whom Should I Connect with on LinkedIn?
- Connecting with Competitors
- The Importance of "Who's Viewed Your Profile"
- Everything about the "People You May Know"
- Referrals on LinkedIn
- The Art of LinkedIn Recommendations
- Getting Introduced on LinkedIn
- How to Grow Your LinkedIn Connections
- How Many LinkedIn Connections Should I Have?
- When to Get Rid of a LinkedIn Connection
- Chapter 7: Getting the Most Out of Your Connections
- How Sorting and Filtering Your Connections Helps You Win on LinkedIn
- Effective Messaging on LinkedIn.
- Effective Tagging on LinkedIn
- The Art of Relationship-Building on LinkedIn
- Final Thoughts: You Get Out What You Put In.
- Notes:
- Description based on publisher supplied metadata and other sources.
- Part of the metadata in this record was created by AI, based on the text of the resource.
- ISBN:
- 9781623155773
- 1623155770
- OCLC:
- 1402033787
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.