Introduction to psychology / Vipan B. Kumar.

Format:

Book

Author/Creator:

Kumar, Vipan B.

Language:

English

Subjects (All):

Psychology.

Physical Description:

1 online resource (223 p.)

Edition:

Rev. ed.

Place of Publication:

Mumbai : Himalaya Pub. House, 2010.

Language Note:

English

Summary:

This is one of the first book in India concerning Psychology for Mass media Students. Psychology and Mass Media are highly interrelated. A separate field of Psychology called as Media Psychology has been established. The present text has been written keeping into account the needs of the students who are doing a course in Mass Media. The text contains basic concepts of General Psychology, Social Psychology, Cognitive and Personality Psychology as applied to Media and Media related areas. There are a total of Six chapters covering diversity of topics and are written in a simple and easy to unde

Contents:

COVER; CONTENTS; EVOLUTION OF PSYCHOLOGY; PERSONALITY; MOTIVATION AND EMOTION; COGNITION; PERCEPTION; ATTITUDE

Notes:

Description based upon print version of record.

Description based on publisher supplied metadata and other sources.

Includes bibliographical references.

ISBN:

1-282-81300-5

9786612813009

1-4416-7490-X

93-5043-267-6

OCLC:

700691286