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A Profile of the Hospitality Industry, Second Edition.

Ebook Central College Complete Available online

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Format:
Book
Author/Creator:
Bender Stringam, Betsy.
Series:
Issn
Language:
English
Subjects (All):
Hospitality industry.
Physical Description:
1 online resource (187 pages)
Edition:
2nd ed.
Place of Publication:
New York : Business Expert Press, 2020.
Summary:
This book tells the history, organizational structure, and management strategies of the hospitality industry. The hospitality industry is a unique and diverse industry. This book tells the history, organizational structure, and management strategies of the hospitality industry. Traditionally an entrepreneurial business, the hospitality industry today includes organizations ranging from small independent cafes and inns to large multinational corporations. The author highlights key hotel, restaurant, and casino companies, and explains the concepts of franchising, consortia, and management contracts. The book divulges how the hospitality product is different from other industries: part service and part product, produced and consumed simultaneously, and the role of the customer as part of the service process. The book explains how perishable inventory and labor intensity affect hotels, restaurants, and casinos. The author also reviews policies that promote or restrict tourism and travel, guest and employee safety, labor regulations, food safety laws, and requirements for accommodations for customers with disabilities. This text explains key strategic management decisions of the hospitality industry. The author projects how global expansion and sustainability efforts are shaping the industry, but also warns of the ongoing threats of pandemics and terrorism to travel.
Contents:
Cover
A Profile of the Hospitality Industry
Contents
Chapter 1 Introduction
Chapter 2 How the Industry Operates
Chapter 3 Industry Organization and Competition
Chapter 4 Uniqueness of the Hospitality Product
Chapter 5 Competitive Strategies
Chapter 6 Outside Market Forces
Chapter 7 Challenges and Opportunities for the Industry
Endnotes
References
Resources for Further Study
Index
Ad Page
Back Cover.
Notes:
Description based on publisher supplied metadata and other sources.
ISBN:
9781952538391
1952538394
OCLC:
1189771346

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