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Super Sonic Logos : The Power of Audio Branding.

Ebook Central College Complete Available online

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Format:
Book
Author/Creator:
Allan, David.
Series:
Issn
Language:
English
Subjects (All):
Branding (Marketing).
Sound in advertising.
Physical Description:
1 online resource (156 pages)
Edition:
1st ed.
Other Title:
Super Sonic Logos
Place of Publication:
New York : Business Expert Press, 2021.
Summary:
This book looks at the best of the best of sonic logos from the people who gave them notes. Whether you consider them to be music to your ears or earworms, these are the ten most noteworthy sonic logos of all time and one future hall of famer. So open your computer and meet Water Werzowa the creator of the Intel logo and Brian Eno who gave Windows 95 sound.
Contents:
Cover
Half-Title
Title
Copyright
Quotes
Description
Dedication
Contents
First Note
Chapter 1: NBC (1950)
Chapter 2: JAWS (1975)
Chapter 3: THX (1983)
Chapter 4: Law and Order (1990)
Chapter 5: Intel (1994)
Chapter 6: Windows (1995)
Chapter 7: T-Mobile (1990)
Chapter 8: McDonald's (2003)
Chapter 9: Coca-Cola (2006 and 2016)
Chapter 10: AT&amp
T (2012)
The Next Chapter
Last Note
Notes
References
About the Author
Index
Backcover.
Notes:
Description based on publisher supplied metadata and other sources.
ISBN:
9781637420836
1637420838
OCLC:
1260174450

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