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The social media handbook for financial advisors : how to use LinkedIn, Facebook, and Twitter to build and grow your business / Matthew Halloran and Crystal Thies.

Ebook Central College Complete Available online

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Format:
Book
Author/Creator:
Halloran, Matthew.
Contributor:
Thies, Crystal.
Series:
Bloomberg financial series.
Bloomberg financial series
Language:
English
Subjects (All):
Financial planners--Internet marketing.
Financial planners.
Investment advisors--Internet marketing.
Investment advisors.
Financial services industry--Internet marketing.
Financial services industry.
Social media.
Internet marketing.
Physical Description:
1 online resource (306 p.)
Edition:
1st ed.
Place of Publication:
Hoboken, N.J. : John Wiley & Sons, c2012.
Language Note:
English
Summary:
Expert advice for financial advisors looking to make the most of social media platforms Social media is everywhere. 3.5 billion pieces of content are shared on Facebook each week, 22 million professionals are networking on LinkedIn, and 140 million tweets are posted every day. The opportunities these platforms present for financial advisors are huge, but most advisors have no idea how to use them to build bigger, stronger client bases. The Social Media Handbook for Financial Advisors: How to Use Facebook, Twitter, and LinkedIn to Build and Grow Your Business shows how to make t
Contents:
pt. 1. Introduction to social media
pt. 2. Twitter
pt. 3. Facebook
pt. 4. LinkedIn
pt. 5. Next steps.
Notes:
Includes index.
ISBN:
1-280-87847-9
1-118-53179-5
9786613719782
1-118-22864-2
OCLC:
798534394

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