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Nothing for Something: Marketing Cancer Drugs to Physicians Increases Prescribing Without Improving Mortality / Colleen Carey, Michael Daly, Jing Li.
- Format:
- Book
- Author/Creator:
- Carey, Colleen.
- Series:
- Working Paper Series (National Bureau of Economic Research) no. w32336.
- NBER working paper series no. w32336
- Language:
- English
- Physical Description:
- 1 online resource: illustrations (black and white);
- Place of Publication:
- Cambridge, Mass. National Bureau of Economic Research 2024.
- Summary:
- Physicians commonly receive marketing-related transfers from drug firms. We examine the impact of these relationships on the prescribing of physician-administered cancer drugs in Medicare. We find that prescribing of the associated drug increases 4\% in the twelve months after a payment is received, with the increase beginning sharply in the month of payment and fading out within a year. A marketing payment also leads physicians to begin treating cancer patients with lower expected mortality. While payments result in greater expenditure on cancer drugs, there are no associated improvements in patient mortality.
- Notes:
- Print version record
- April 2024.
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