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BabyFreedom : stakeholders and strategy / Kimberly A. Zahller, Margaret Beranek.

SAGE Business Cases 2020 Annual Collection Available online

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Format:
Book
Author/Creator:
Zahller, Kimberly A., author.
Beranek, Margaret, author.
Series:
SAGE Business Cases.
SAGE Business Cases
Language:
English
Subjects (All):
Business planning--Case studies.
Business planning.
Business ethics.
Physical Description:
1 online resource.
Other Title:
BabyFreedom
Place of Publication:
London : Institute of Management Accountants, 2019.
Summary:
The case centres on an offer by Walmart to a fictional company, BabyFreedom, which sells medically necessary organic certified clothing to infants and sustainably produced infant clothes for parents interested in protecting the environment. Up until now, BabyFreedom has remained relatively small and prides itself on being an ethical and environmentally responsible company. If BabyFreedom were to partner with Wallmart it would have to expand radically and change the way it does business, perhaps compromising its mission statement and company values.
Notes:
Originally Published InZahller, K. A. & Beranek, M. (2019). BabyFreedom: Stakeholders and Strategy. IMA Education Case Journal, 12(1), Article 3.
Description based on XML content.
ISBN:
1-5297-2502-X
9781529725025
OCLC:
1141328382

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