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Qualitative methods in communication and media / Sandra L. Faulkner and Joshua D. Atkinson.
- Format:
- Book
- Series:
- Research to the point.
- Oxford scholarship online.
- Research to the point
- Oxford scholarship online
- Language:
- English
- Subjects (All):
- Qualitative research--Methodology.
- Qualitative research.
- Communication--Research.
- Communication.
- Mass media--Research.
- Mass media.
- Physical Description:
- 1 online resource (225 pages)
- Place of Publication:
- New York, NY : Oxford University Press, 2023.
- Summary:
- This is a learning-centered guide to designing, conducting, and evaluating qualitative communication and media research methods. The book introduces and unpacks qualitative communication research method design, analysis, representation, writing, and evaluation, using extended examples and clear discussion. With numerous elements intended to engage students and enrich the learning process, the book provides examples of how to do qualitative and critical analyses, including arts-based and media and textual analyses to understand, describe, and query communication and media research in a variety of communication areas. There is also an extensive discussion of ethics in qualitative research and spotlights with renowned researchers on hot topics in qualitative research.
- Contents:
- Intro
- Title Page
- Copyright Page
- Contents
- Preface
- About the Authors
- 1. Thinking Like a Qualitative Researcher
- 2. Designing a Qualitative Study
- 3. Doing Qualitative Analysis and Interpretation
- 4. Doing Qualitative Media Analysis (Part 1)
- 5. Doing Qualitative Media Analysis (Part 2)
- 6. Writing and Presenting Qualitative Research
- 7. Evaluating Qualitative Research
- Epilogue: Being a Qualitative Researcher
- Appendix: Glossary of Key Terms
- References
- Index.
- Notes:
- Also issued in print: 2024.
- Includes bibliographical references and index.
- Description based on online resource and publisher information; title from PDF title page (viewed on August 25, 2023).
- ISBN:
- 0-19-094408-0
- 0-19-094407-2
- 0-19-094406-4
- OCLC:
- 1395141762
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