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Apple, Part 2.
- Format:
- Video
- Series:
- Academic Video Online
- 60 Minutes
- Language:
- English
- Subjects (All):
- Cook, Tim,.
- Apple.
- Computer Science.
- International Business.
- Strategic Management.
- Corporate Governance.
- Technology.
- Local Subjects:
- Cook, Tim,.
- Apple.
- Computer Science.
- International Business.
- Strategic Management.
- Corporate Governance.
- Technology.
- Genre:
- News story
- Physical Description:
- 1 online resource (13 minutes)
- Place of Publication:
- New York, NY : Columbia Broadcasting System (CBS), 2015.
- Language Note:
- In English.
- System Details:
- video file
- Summary:
- A report on Apple Inc., a technology company headquartered in California that designs, develops, and sells consumer electronics and computer software, most notably the iPhone, iMac, and iPad. Apple's CEO Tim Cook discussed: national security and encryption technology; corporate taxes; manufacturing products in China and Foxconn; Steve Jobs' legacy; his personal life as an openly gay Fortune 500 CEO; and Apple's new, under construction, campus dubbed the "spaceship". Apple's Chief Design Officer, Jonathan (Jony) Ive, and his team, reveal how the Apple watch and iPhone camera are created. Includes interviews with: Tim Cook; Jonathan Ive; Graham Townsend, Apple's lead camera design engineer; Angela Ahrendts, Apple's head of retail; and Paul Schiller, Apple's head of marketing. Also includes comments by: Eddy Cue, Apple's senior vice president of Internet Software and Services; and Dan Riccio, Apple's head of hardware engineering.
- Notes:
- Title from resource description page (viewed December 11, 2023).
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