Value in food and agriculture / guest editors, Professor Martin Hingley and Professor Adam Lindgreen.

Format:

Book

Contributor:

Hingley, Martin.

Lindgreen, Adam.

Series:

British Food Journal: Volume 115, Issue 10

British food journal : an international multi-disciplinary journal for the dissemination of food-related research, 0007-070X ; volume 115, number 10

Language:

English

Subjects (All):

Food adulteration and inspection--Great Britain.

Food adulteration and inspection.

Food--Marketing--Great Britain.

Food.

Food industry and trade--Great Britain.

Food industry and trade.

Physical Description:

1 online resource (137 pages) : illustrations (some color).

Edition:

1st ed.

Place of Publication:

[Bingley, UK] : Emerald Insight, 2013.

Summary:

In food and agriculture, the creation of value is paramount to any company’s survival, and even more so at a time where dramatic changes in business and industrial marketing’s context are leading to fundamental changes in what companies should be analysing, creating, and delivering.Although there has been a lot of literature generated on the topic, there is a general feeling among academics and practitioners that we have only just begun to understand what is meant by ‘value’. Many different angles of value have been investigated and specifically in food and agriculture. However, holes remain to be filled, and new fields need to be explored.The overall objective of the special issue is to provide a comprehensive collection of cutting-edge theories and research on ‘value’ as analysed, created, and delivered by business and industrial marketing organisations and as perceived and experienced by their customers, suppliers, and other important stakeholders within the arena of food and agriculture.

Contents:

Cover

Contents

Editorial advisory board

Guest editorial

Investigating farmers' involvement in value-added activities

Perceived value in community supported agriculture (CSA)

An analysis of value in an organic food supply chain

Food consumption value

In search of differentiation and the creation of value: the quest of the Scottish pig supply chain

Value in the territorial brand: the case of champagne

Perceived value of pasta in Greece and Romania.

Notes:

Includes bibliographical references.

Description based on online resource; title from PDF title page (ebrary, viewed January 30, 2014).

Description based on publisher supplied metadata and other sources.

ISBN:

1-78350-864-7

OCLC:

868272804