1 option
Strategy Archetypes.
- Format:
- Video
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Strategic planning.
- Business planning.
- Physical Description:
- 1 online resource (10 minutes)
- Place of Publication:
- [Place of publication not identified] : IE University Publishing, 2021.
- Language Note:
- In English.
- System Details:
- video file
- Summary:
- In this video, Professor Kock provides insights on how to apply basic economic and strategic logic to innovation, differentiating between the two main strategic archetypes and offering examples of how companies using these archetypes function and compete within the market.
- Notes:
- Title from resource description page (viewed December 04, 2023).
- Part of the metadata in this record was created by AI.
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