MCU : the reign of Marvel Studios / Joanna Robinson, Dave Gonzales, and Gavin Edwards.

Format:

Book

Author/Creator:

Robinson, Joanna (Podcaster), author.

Gonzales, Dave (Podcaster), author.

Edwards, Gavin, 1968- author.

Language:

English

Subjects (All):

Marvel Entertainment Group.

Motion picture studios.

Superhero films.

Science fiction films.

motion picture studios (building complexes).

Genre:

Film criticism.

Physical Description:

xiv, 510 pages ; 25 cm.

Edition:

First edition.

Other Title:

Marvel Cinematic Universe

Reign of Marvel Studios

Place of Publication:

New York : Liveright Publishing Corporation, a division of W.W. Norton & Company, [2023]

Summary:

"The unauthorized, behind-the-scenes story of the stunning rise--and suddenly uncertain reign--of the most transformative cultural phenomenon of our time: the Marvel Cinematic Universe. Marvel Entertainment was a moribund toymaker not even twenty years ago. Today, Marvel Studios is the dominant player both in Hollywood and in global pop culture. How did an upstart studio conquer the world? In MCU, beloved culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred interviews with actors, producers, directors, and writers to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. For all its outward success, the studio was forged by near-constant conflict, from the contentious hiring of Robert Downey Jr. for its 2008 debut, Iron Man, all the way up to the disappointment of Ant-Man and the Wasp: Quantumania and shocking departures of multiple Marvel executives in 2023. Throughout, the authors demonstrate that the original genius of Marvel was its resurrection and modification of Hollywood's old studio system. But will it survive its own spectacular achievements? Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full--and an essential, effervescent account of American mass culture"-- Amazon.com.

Contents:

MCU timeline

Prologue: Origin story

Phoenix saga

Gifted youngsters

Once upon a time in Mar-a-Lago

Plausibility

Proof of concept

Post-credits scene

Extraordinary levels of toxicity

Some assembly required

Demon in a bottle

No strings on me

Our brand is Chrises

The runaways

Earth's mightiest heroes

House of M

The forbidden city

Remote control

On your left

We are Groot

Where's Natasha?

Marvel Studios vs. the committee

Wright man, wrong time

Tangled web

Long live the king

Higher, further, faster

Snap

A year without Marvel

Department of yes

K.E.V.I.N.

The clone saga

Into the Multiverse

Epilogue: How much we have left.

Notes:

Includes bibliographical references (pages 433-480) and index.

ISBN:

1631497510

9781631497513

OCLC:

1362865818

Publisher Number:

99995563602